I assume this will be unveiled at BrickCon 2010 sometime soon but I’ve seen no evidence yet. Either way it’s definitely after the time I was told I could publish so…
The short: 10217 – Diagon Alley™; Ages 14+; 2,025 pieces; US $149.99 CA $199.99 UK £132.75 DE 149.99 €
The official press release
Expand your very own wizarding world of Harry Potter™!
o need to pass through the Leaky Cauldron. Now even Muggles can shop in Diagon Alley by building this fantastically magical set that includes 3 extensively detailed buildings and 11 minifigures! Join Harry Potter, Ron Weasley and Hermione Granger as they shop for their Hogwarts school supplies. Visit Ollivanders, Borgin and Burkes, and Gringotts Bank. Each Diagon Alley building is realistically detailed. Ollivanders offers an extensive selection of wands, storage shelves and a step ladder that allows Ollivander to gather wands from the top floor. The front desk has an “exploding” function for those inconvenient times when a spell goes awry. Borgin and Burkes includes a scary skeleton, “glow-in-the-dark” elements, a fireplace attached to the Floo Network and a Vanishing Cabinet that Dark wizards might use to sneak into Hogwarts. Gringotts Bank is an impressive two-story building with large double doors, and can be opened completely into one large building or closed to create one smaller building. The bank’s interior features a removable vault, along with the Philosopher’s Stone, a clerk’s desk, a chandelier and ‘wonky’ support pillars. Includes 11 minifigures: Harry Potter, Ron Weasley and Hermione Granger, each with magic wand; Rubeus Hagrid, equipped with his pink umbrella; Fred and George Weasley; 2 Gringotts goblins; Mr. Ollivander; Lucius Malfoy (with Death Eater disguise); Fenrir Greyback; and 4 new, decorated owls.
- Includes 11 minifigures: Harry Potter, Ron Weasley and Hermione Granger, each with magic wand; Rubeus Hagrid, equipped with his pink umbrella; Fred and George Weasley; 2 Gringotts goblins; Mr. Ollivander; Lucius Malfoy (with Death Eater disguise); Fenrir Greyback; and 4 new, decorated owls!
- Diagon Alley is made up of 3 extensively detailed buildings: Ollivanders, Borgin and Burkes and Gringotts Bank!
- Ollivanders features lots of wands, storage shelves and a step ladder that leads to the top floor!
- Front desk at Ollivanders has an “exploding” function!
- Borgin and Burkes includes a skeleton, “glow-in-the-dark” elements, fireplace attached to the Floo Network and even a Vanishing Cabinet!
- Gringotts Bank is a two-story building featuring large double doors!
- Open Gringotts Bank completely into one large building and explore inside or close it to create a smaller building!
- Gringotts Bank features a detailed interior with a removable vault, the Philosopher’s Stone, clerk’s desk, chandelier and ‘wonky’ support pillars!
- Includes 11 minifigures: Harry Potter, Ron Weasley and Hermione Granger, each with magic wand; Rubeus Hagrid, equipped with his pink umbrella; Fred and George Weasley; 2 Gringotts goblins; Mr. Ollivander; Lucius Malfoy (with Death Eater disguise); Fenrir Greyback; and 4 new, decorated owls!
And as seems to be the trend these days there is an accompanying video (may not be live yet).
They’re very keen on the fact that there are 11 minifigs (and 4 new, decorated owls!), aren’t they?
Lovely! For me, this will be the expensive set I have to have from the new Harry Potter line since I already have a Hogwarts train and Hogwarts in the earlier incarnations.
That was pretty sudden. I like it.
Are those columns made with a new round brick?
^yeah, looks like a scored 2×2 round.
^Yep, he says so in the video.
Absolutely fantastic set.
I’ve been fanboy drooling about the new potter sets but I’m really meh on this one. It doesn’t feel very large for the pricetag. No new figures, they owls are available in other sets I believe. Unlike re-rease of Dobby’s Sock the Gringot Goblins didn’t get printed faces. Other than the new greekish collums there’s not much in the way of exciting parts or colors. I’ll get a closer look before I make a decision but for now I’m not hyped.